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The subway in Jesi

It´s really a great fortune. Since I arrived in Jesi almost four months ago I ´ve had the privilege of meeting so many, interessting people. Friends, collegues, acquaintances of friends, collegues and acquaintances. If I would try to draw all these connection that link all these people, it would probably look like a subway map. Another wonderful opportunity to expand this map I got the other day. The station is called subwaylab and there I sat at lunch with two people who turned their passion into a business.

 

Subwaylab is a small film studio in Jesi and seems itself like a caricature out of a movie. Do you know "Dawson's Creek"? This place reminds me of Dawson's room. Movie posters hang on the walls, props, movie figures, scripts, ... it´s everywhere. There's even an arcade machine in one corner. And the two (of four) founders of subwaylab, with whom I had lunch, also fit the bill: friendly, enthuastic and nerdy in a good way. One discovered his passion as a young boy through the films of Hitchcock (no, not Spielberg 😉), the other developed his excitement for film out of his dream of being a cartoonist. Out of this passion, they founded with two other visionaries subwaylab more than ten years ago. It started as a communication agency with the branches photo, video and audio and has specialized over the years in video in all its forms. From advertising and corporate brand identity on web, media, TV and cinema, to music videos, documentaries, television films and cinema movies with national and international reach - the portfolio is large and impressive (Discover: subwaylab.com).


 


I don't know anything about filmmaking and I don't really have anything to do with this industry.  And yet I was there and had the fortune to meet these two amazing guys and this crazy place. How did I get there? This is a question I've been asking myself a lot since I arrived in Jesi. The answer: Through the three main stops of my personal Jesi subway map. Three friends that form the web that I have fallen into here and that carries me through my ESC project. At lunch we were asked: How did we come together as this group? 

A very good question...

💛

 

 

 


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